International distribution is assured through independent companies, subsidiaries of major luxury goods corporations, duty-free operators (airports, airlines, etc.). They have exclusive rights to distribute one or more of the company's brands in a specific territory.
Interparfums has created four majority-held European distribution subsidiaries with local partners:
In 2010, Interparfums has created 2 new subsidiaries
The French sales team handles French distribution directly. The network of sales outlets breaks down as follows: integrated chains (Sephora, Marionnaud, Nocibé, Douglas...), franchise stores (Beauty Success, Passion Beauté, etc.), department stores (Galeries Lafayette, Printemps, Samaritaine, BHV, etc.), traditional perfumeries. The French sales team also handles merchandising (shelf management, product placement in stores, sales promotion and event planning) which are key contributors to the company's growth.
|
Interparfums |
||
|---|---|---|
|
Closing price €20.31 |
Var. D -1 : € -0.19 |
Opening €20.40 |
|
Var. D -1 % : -0.93 % |
Closing €20.50 |
|